Guides & Comparisons

Not Every Question Belongs in a Review

Reviews and comparisons answer "which builder should I use." The blog exists for everything adjacent to that: how to actually get a template looking right, whether a specific pricing tier is worth the upgrade, and how the broader website-building landscape is shifting. If a topic needs more room than a paragraph, it usually ends up here instead of getting crammed into a review.

Three Kinds of Posts You'll Find

Guides walk through a specific task — setting up a custom domain, configuring basic SEO settings on a particular platform. Reviews on the blog cover a builder in long-form, often going deeper than the structured format on a dedicated review page allows. Explainers cover a broader concept, like what actually determines a site's page speed, without recommending a specific builder at all, aimed at readers who want to understand something rather than sign up for something.

Where Topic Ideas Actually Come From

Three sources, mostly: questions we keep hearing through our Contact page, gaps we notice while writing a review where a reader would benefit from more background than fits in the word count, and genuinely useful developments in the website-building space worth explaining in plain language. We skip trend-chasing filler with nothing new to say.

The Same Editorial Rules Apply Here

Everything from our Disclosure page applies to blog content too. A guide comparing a free builder to a paid one isn't secretly steering you toward whichever pays a commission, and an explainer about page speed isn't an excuse to wedge in a link that doesn't genuinely belong. Where a post does recommend a specific builder, that recommendation traces back to the same testing used everywhere else on the site.

Publishing Cadence

We publish when there's something worth reading, not on a fixed weekly quota padded with thin content. Expect more activity around major platform redesigns or pricing changes, alongside a steady background of evergreen guides we revisit as the builders they describe change.

Requesting a Topic

Have a question about choosing or using a website builder you haven't found a clear answer to? Our Contact page is the right place to send it. We can't promise every suggestion becomes an article, but reader questions are consistently our best source of topics people actually search for.

Keeping Older Posts Honest

Website builders change quickly enough that a guide written a year ago about a specific platform's editor or pricing structure may describe something that's since changed. We date every article and revisit the ones most likely to drift out of date — if a detail looks off in something older, the same Contact correction path applies here too.

Guides That Hold Up vs. Guides That Don't

We favor explainers built around durable concepts — how to evaluate whether a template is genuinely customizable, how to judge a platform's real SEO capability — over guides built entirely around one builder's current editor interface, since interface-specific guides go stale the moment that platform redesigns its editor.

How the Blog Connects Back to Our Reviews

Almost every blog post links back to at least one full review or shortlist relevant to what it's discussing — the blog exists to add context around our tested content, not as a disconnected content stream. If a guide recommends checking a specific builder's SEO settings, expect a direct link to that builder's review rather than a vague mention.

A Note on Platform Updates and Redesigns

When a builder ships a major editor overhaul, we try to cover it here with practical detail — what actually changed for existing users, whether old sites need any manual migration, and whether the update affects our published score. If a redesign is significant enough to change how a builder performs against our criteria, expect its full review to be revisited as part of the same coverage, not treated as a separate, disconnected news item.